ICE’s Bakkt Launches Digital Wallet

Bakkt Holdings, the digital asset marketplace, announced the launch of the Bakkt App, the digital wallet that brings together bitcoin and other forms of digital assets into one platform. The Bakkt App gives consumers the power to use their digital assets how they prefer – converting participating rewards points to cash or using bitcoin as payment, for example – all within one application. By enabling consumers and merchants to unlock the value of the $1.2+ trillion in digital assets currently held in cryptocurrencies, loyalty and rewards points, and gift cards, the Bakkt App is designed to amplify consumer spending, reduce payment costs, and bolster merchant loyalty programs. Bakkt was launched in 2018 by Intercontinental Exchange, Inc. (“ICE”) and a group of investors and through strategic partners and agreements.

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