NYSE Submits Trademark Application for NFT Market

Non-fungible tokens could be the New York Stock Exchange’s next venture as the NYSE has submitted a trademark application for an NFT marketplace according to a story in MarketsMedia news. NFTs are tokens on a blockchain which represent ownership of a unique physical or digital item, such as digital art. NYSE submitted a trademark application for an NFT marketplace on February 10, 2022. The filing said it is for the provision of an online marketplace for buyers, sellers, and traders of downloadable digital goods authenticated by NFTs; virtual and digital assets, artwork, collectibles, of digital currency, virtual currency, cryptocurrency, digital tokens, crypto tokens and utility tokens. The filing also said NYSE will develop and design virtual retail stores, virtual stores, and virtual showrooms for others provision of an online marketplace for buyers and sellers of downloadable digital goods authenticated by NFTs. ICE is no stranger to the world of crypto or NFTs. ICE launched crypto exchange Bakkt and was an early investor in Coinbase, the listed crypto exchange. On February 22 ICE announced it as making a strategic investment in tZERO, which operates an SEC-regulated alternative trading system and broker-dealer for digital assets. tZERO said it brings together issuers and financial firms seeking a transparent, automated, digitally enabled marketplace and investors seeking access to unique private assets, public equities, cryptocurrencies, and other digital assets, including NFTs.